collective (n)- a group of people

define [collective](n)-

a group of people who’s goal is to come together to make the world a better place through health and fitness, philanthropy, and hard work.

mission (n)- a strongly felt aim, ambition, or calling.

define [mission](n)- 

Here at Define Nutrition, we believe that doing something the right way shouldn’t be complicated. We created this brand to be the exact definition of what supplements should be in the first place. Nothing fancy, nothing exotic, just science-backed ingredients at proven doses to actually help our customers fulfill their potential.
We created Define Nutrition to be a brand in our retail store, TRIAD. We’ve worked with some great products in the store, but never had exactly what we would want to recommend to our customers. We formulated the Define Nutrition products with the particular ingredients and the exact doses we felt would be the absolute best for the people that walk in our doors.
We formulate all of our products in house, and the formulas are unique to Define Nutrition. We do work with chemists and other professionals at our manufacturer to guarantee the safety and effectiveness of our products.


core values(n)- a person’s principles or standards of behavior; one’s judgment of what is important in life.

define [core values](n)-

Have Poise - graceful or elegant bearing in a person
(ex: In a world that does such a good job at pulling you in so many directions, it’s important to remember who you are and why you started.
It’s important to remain calm under pressure, to have confidence while diving into the unknown, and to remain humble regardless of the situation.
It’s important to just be yourself.) 
Be Industrious - diligent and hard-working 
(ex:There’s a lot of things in life you can’t control, but what you can control is your work ethic. You can control how many hours you put in, your discipline, your efficiency, your determination to be the absolute best. No one can control that but you.) 
Be Selfless - concerned more with the needs and wishes of others than with one’s own; unselfish 
(ex:Sacrificing personal gain for the greater good of the team. If one moves forward, we all move forward.)
Enjoy the process - a series of actions or steps taken in order to achieve a particular end 
(ex:Life is a journey. There’s going to be up’s, there’s going to be down’s, but whatever you do don’t forget to smile.) 
Have Team Spirit - feelings of camaraderie among the members of a group, enabling them to cooperate and work well together.
(ex:Team spirit is what enables people to work together. When you’re dependable you’ll be trusted with more, when you lead by example others will follow, and when you have each other’s back they’ll always have yours. That’s what it takes to have team spirit.) 
Have Integrity - the quality of being honest and having strong moral principles; moral uprightness..
(ex: Always do the right thing.)

philosophy(n)- a particular system of philosophical thought.

define [philosophy](n)- 

Everyone has that voice in their head - that voice that no one knows about but you. You know what I’m talking about, that voice that’s telling your to chase after your dreams, to go against the grain, to take that leap of faith. At one point all we listed to that voice. We chased after our wildest dreams, went against the grain when others told us we couldn’t, took leaps of faith that others wouldn’t even dare...but somewhere along the way we lost ourself. We started to listen to what others had to say. We started to doubt that voice... and before you knew it we no longer listened that voice - we no longer even listened to ourself.
Our mission is to help others find that voice - to help others define who they truly are. To help others take the first step in achieving their dreams, to help others push when they think they have nothing left, to take leaps of faith without seeing the end result...
 ...because that’s exactly how it should have been in the first place. That voice inside of you is your gift to the world - listen to that voice. There’s people out in the world depending on you to make your dreams happen and we are here to help. We are the define[collective] and we are here to help you #defineyourself

ambassador (n)- a person sent on a mission to represent another.

define [ambassador](n)- 

a hardworking person on a mission to represent define[nutrition]; someone who believes in the define[mission] and knows what it means to define yourself. 


We are the define[collective]. We possess strict [values] and live by them. We are passionate. We have goals. We want to make the world a better place. But most importantly:

We do not let others define us.